June 5, 2013

Friends Wine In A Can™ and Spirit Airlines Take the Inflight Experience to New Heights

New Wine Product and Category to Hit the Skies

Miramar, Florida (June 5, 2013) - Friends Wine In A Can today announced their partnership with Spirit Airlines. Starting this week, the company is serving its innovative, canned wine product on all Spirit flights. The "Fun Wine Collection" provides customers of legal drinking age the opportunity to experience new flavors such as Friends White and Strawberry Moscatos.

Friends Wine In A Can is entering the U.S. market, bringing a fusion of European style and thinking to the States and encouraging Americans to think outside the bottle. Consumers may have had wine and wine coolers, but Friends Wine In A Can is bringing a fresh way of thinking about wine in a new "Fun Wine" category. This new category is defined by delectable wine products in a convenient, environmentally-friendly container with six percent alcohol content.

"We are excited to introduce Friends Wine In A Can as a new 'Fun Wine' category with Spirit Airlines," said Joe Peleg, Friends Wine In A Can CEO. "We believe that great tasting wine can be enjoyed anywhere, anytime, and with Spirit Airlines we are taking wine to the clouds."

"As the first airline to offer this new category of wines, we are pleased to roll out Friends Wine In A Can, providing a fun new experience for our customers," said Scott Robillard, senior manager onboard experience for Spirit Airlines.

About Friends Wine In A Can™
Anchored in the heart of Miami, Friends Beverage Group, LLC, makers of Friends Wine In A Can, has stepped on the scene to bring you the hottest new trend in wine beverages. Friends Wine In A Can brings a refreshing, flavor-quenching taste to the world of wine. The company has two categories: "Friends Just Wine", 12 percent alcohol wines in Cabernet Merlot and Chardonnay- Sauvignon and "Friends Fun Wine", 6 percent alcohol wines in Rosé Moscato, White Moscato, Strawberry Moscato, Peach Moscato, Original Red Sangria and Original White Sangria. Friends Wine In A Can is the ultimate mobile accessory to fun. Available in grocery stores, convenience stores, liquor stores, stadiums, hotels and more, nation-wide. For more information, visit www.friendsfunwine.com.

About Spirit Airlines
Spirit Airlines (NASDAQ: SAVE) empowers customers to save money on air travel by offering ultra low base fares with a range of optional services, allowing customers the freedom to choose only the extras they value. This innovative approach grows the traveling market and stimulates new economic activity while creating new jobs. Spirit's modern fleet, configuration and other innovations enable Spirit to burn less fuel per seat than competitors, making Spirit one of the most environmentally-friendly U.S. carriers. Spirit's all-Airbus fleet operates approximately 250 daily flights to over 50 destinations in the U.S., Latin America and Caribbean. Visit Spirit at www.spirit.com.

Media Contacts:
Misty Pinson - Spirit Airlines
mediarelations@spirit.com
954-628-4827

Jenny Rikelman - Edelman
Jenny.Rikelman@edelman.com
404-460-8597


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